Go
to Amazon for The Long Tail now.
REQUIRED BOOKS for Internet Marketing and Global Business, MKT 9764, Fall 2007
You can most likely get the best prices by following the links below to Amazon.
Chris Anderson, The Long Tail, (Hyperion, New York, 2006) ISBN 1-40130237-8
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to Amazon for The Long Tail now.
W. Chan Kim and Renee Mauborgne, Blue Ocean Strategy, (Harvard Business School Press, 2005) ISBN 1591396190
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to Amazon for Blue Ocean Strategy Now.
Thomas L. Friedman, The World Is Flat, (New York: Farrar, Straus and Giroux, 2005) ISBN 0-374-29288-4
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to Amazon for The World Is Flat Now.
Boris and Eugene Mordkovick, Pay-Per-Click Search Engine Marketing Handbook, (Mordcomm, Inc. Brooklyn, NY, 2007) ISBN 978-1-4116-2817-5
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to Amazon for Pay-Per-Click SEM Handbook Now.