In
May 2006, I had the pleasure of of listening to Bill Belichick, head coach of
the three time SuperBowl Champion New England Patriots. He was the featured speaker
at Madison Square Garden during the 6th Annual Frank McGuire Foundation High School
Coaches Seminar, www.mcguirefoundation.org.
Belichick
focused on his audience of high school coaches at the MSG seminar, yet the wisdom
he shared that day is applicable to any business executive or manager striving
to deliver success for their own organization.
The
McGuire Foundation addresses the challenges and responsibilities needed to guide,
develop and motivate student athletes in a complex and competitive environment.
The High School Coaches Seminar addresses the challenges that high school coaches
encounter and aims to offer an opportunity for discussion and possible solutions
to the myriad problems they face.
Motivating
Players
One
does not have to listen to Belichick for more than just a few moments to discern
why he has three Super Bowl championships and why he remains such a valuable asset
for the Patriots and the NFL. Although it sounds trite, his reputation precedes
him, it is true...he is always prepared.
Many
coaches motivate their players with locker room posters. Hanging by itself in
the Patriot's locker room is a poster quoting Sun-Tzu, the Chinese philosopher
famous for writing "The Art of War" hundreds of years ago. Says Sun-Tzu,
"Every battle is won before it is fought."
According
to Belichick, the Sunday NFL game is won "Monday through Saturday...you win
during the week." And a team is prepared, he adds, when every player knows
what they have to do. "There is no 'I' in team, but there is an 'I' in win...and
'I' stands for individual performance."
Accountability
Outstanding
individual performance leads to accountability, a concept also underlining much
of Belichick's success. "A mistake on the field is the responsibility of
the coach. Either the player doesn't care or the coach is letting the player make
the mistake."
There are degrees of accountability...and each player needs to be accountable
and to win they need to elevate their level of play. If a team falls below a certain
level of preparedness, accountability or execution, there is no chance of success.
Leadership
Belichick
also had some surprising comments about leadership. "Leadership is not about
team speeches...it is about attitude. Everyone on our team is a leader."
He cited Troy Brown as one of the best leaders in the game, not because he gives
good speeches, but because he exemplifies three characteristics of leadership:
1) being prepared when you come to work; 2) working hard; and 3) putting the team
first.
Another
example of team leadership was the Patriot's team decision to be announced as
a team for Superbowl XXXVI. Belichick recalls how the players all wanted to come
out together as one...they did not want individual recognition. "That was
who we were...there is an awesome amount of power that a team can generate when
they all care about each other."
And
in a way, it was also intimidating, Belichick added. "When we tackle, it
is just not one guy. Our players thank their teammates for helping them make the
big plays."
A tape of the Belichick presentation aired on May 18th, and again on June 17th
and 22nd on MSG at 2:00 PM. For further information, visit www.mcguirefoundation.org.